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Franchise Marketing Guide

This marketing guide was designed to empower Kwik Kopy® and KKP® franchisees with clear, actionable strategies for promoting their locations across multiple channels—from social media and email to direct mail, print, radio, and television. More than a brand piece, it’s a practical toolkit for local marketing success.

As lead designer, I oversaw every detail—from layout and content structure to copywriting and mockup development. The guide blends user-friendly design with informative, results-oriented content to help franchisees increase visibility, attract new customers, and strengthen their competitive edge. To ensure a polished, cohesive look, I also sourced and licensed all imagery through Adobe Stock® and Envato®, aligning every visual with the brand’s voice and message.

The final product is a visually engaging, strategically grounded resource that makes professional marketing more accessible for franchise owners. It’s a great example of how thoughtful design can transform complex ideas into usable tools that drive real business value.

Take a deep dive. Explore every detail.

Key highlights

Creative impact

The Fortusis® Marketing Guide featured a professionally designed layout and brand-aligned visuals, blending clarity and engagement with actionable marketing strategies.

User empowerment

This guide provided franchisees with practical tools and best practices for marketing across multiple channels, empowering them to enhance visibility and attract customers.

Strategic alignment

By aligning visual and content elements with actionable insights, the guide strengthened brand presence and equipped franchisees to grow their businesses effectively.

Request a quote

Let’s make it official. You’ve seen the work, and you know what I offer. Now it’s time to bring your project to life.

Whether you’re refreshing existing collateral or building something entirely new, I’m here to help. I take on both one-off projects and ongoing design partnerships—delivering high-quality, print-ready materials with clarity, speed, and purpose.

Use the form below to share what you’re looking for. Once submitted, I’ll contact you within 1–2 business days to discuss your project, confirm timelines, fill in any missing details, and ensure we’re aligned, so I can prepare an accurate, tailored quote that fits your needs.

Keith Rogers | Visual & Marketing Designer

Blending creative design with technical precision, my portfolio spans dynamic branding, technical graphics, proposal layouts, and marketing materials. Each project reflects a commitment to delivering clear, impactful communication. Explore my work to see how I bring complex concepts to life.